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Cultural Trends

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CAREERS

Folder: SERVICES

Cultural Trends

Consumer Insights

Influencer Identification

Folder: CAREERS

CAREERS

POPULAR SERVICES WE OFFER

SOCIAL LISTENING

Efficiently and effectively answering your key business questions.

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CONSUMER INSIGHTS

Custom consumer insights at the speed of culture.

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CULTURAL TRENDS

Identifying relevant trends that will shape the future.

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INSIGHTS

Leveraging 25+ tools to answer every and any question.

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BRAND HEALTH

Promoting strong brand health with customized measurement.

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@1ST&1STCONSULTING

We’re not cooked but we will be reheating our own nachos here with some updated internet speak. Excuse us while we eat #killthepartthatcringes.

We’re going to skip the part where we talk about how we’re actually not in a recession & enjoy the internet for what it is 🙃.

Creative teams working on Super Bowl ad saw “The Substance” and said bet. The term “body horror” is getting a lot of air time these days as more content is coming out depicting unnatural transformations of the human body. Whil

‘Scorebug’… a word none of us knew we cared about until it was drastically changed on the biggest stage. While minimalism is the style a lot of branding (excluding Gen Z-focused brands) is moving towards right now, Fox’s majo

The most famous groundhog of them all is, unfortunately, -42% less accurate than his competitors (those other groundhogs in the weather-predicting game). His fame is clearly thanks to the movie Groundhog Day, not his impeccable accuracy.
#groundhogd

No rules, no guardrails, and minimal structure – just a deregulated deck fueled by vibes and data. This year, we’re feeling a little chaotic, a little genius, and maybe even a little psychic. And yes, the title of “brilliant minds&r

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